Thank you for helping with the Veterinary Satisfaction Audit for your practice. Please find the link to the survey below.
But first, why is this survey so helpful?
It is not an over-reach to state that the veterinary industry is experiencing a crisis of attrition of veterinarians from general practice.
In a recent multi-national Lincoln Institute survey of 954 employed veterinarians, an alarming 34% of respondents indicated they were planning on leaving their current employment in the next 12 months – disturbingly, 30% indicated they were contemplating leaving the profession altogether. A parallel multi-national survey of 543 Veterinary Business Owners and Managers showed that 81% have experienced extended vacancies for associate veterinarians; for 42% of respondents this was 6-8 months or greater and for 17% of those it was 12-24 months or greater. In the majority of practices, the outgoing veterinarian provided only 4 weeks’ notice or less. 80% of these owner/manager respondents indicated that the prolonged vacancies placed additional hardship in meeting client expectations with 64% citing a negative impact on economic performance.
Something to consider…….what impact would losing a third of your veterinary team in the next 12 months have on you, your patients, and the veterinary business?
With this unprecedented shortage of veterinarians in general practice occurring on a global scale, there has never been a more crucial time for keeping your finger on the pulse of team engagement, fulfillment and workplace satisfaction. It goes without saying that we should be doing all we can to retain our veterinarians, but even more so now in a climate where finding a replacement is so incredibly difficult. This is not just critical to the stability and viability of the practice, but also for health and well-being of the entire team.
Receiving honest, specific feedback from your employees is critical for the culture and working conditions that ensure retention of your best talent alongside optimal business performance.
Team meetings and face to face conversations between managers and team members are an essential leadership tool to facilitate open communication channels, however due to individual personalities, or possible fear of negative implications, many employees withhold their genuine feelings and ideas in these settings. Thus, for many veterinary employers, their first insight that associate veterinarians are seriously unhappy is when they provide their official notice to leave.
Done correctly, engagement or ‘pulse’ surveys are a powerful way for leaders to get an accurate sense of the stability of the veterinary team; to ensure your veterinary team members feel valued and that their opinions matter – regardless of personality type. They are a rapid and highly leveraged way to identify opportunities for improving veterinarian retention before it’s too late. It has been shown that simply asking questions can improve behaviour ; survey participation itself can actually lift engagement in individuals.
An anonymous, industry-specific, third-party survey is considered the gold standard as it ensures higher numbers of more accurate and beneficial responses.
The Lincoln Institute’s Veterinarian Satisfaction Audit offers an unparalleled insight for veterinary business owners, managers and team leaders into the stability, fulfillment and satisfaction of the veterinarians in the team.
This scientifically crafted on-line survey consists of 50 questions, with multiple-choice responses exploring specific facets of key areas critical to their experience in your practice. The survey takes approximately 15 minutes to complete, excluding any time for additional written commentary.
The results are compiled into a report which is interpreted and discussed in detail with the practice leadership team in a 60-90 minute strategy call with one of Lincoln’s Directors. The purpose of this session will be to assist practice leaders in gaining clarity on how well the practice currently doing as well as where the key opportunities lie to improve engagement and retention of your veterinarians.
Please click here to complete the Lincoln Institute Veterinary Satisfaction Survey.